ARTIST OF THE WEEK: No.339 - Luna Morgenstern

After originally gaining experience as a music producer at a music agency specialising in advertising, emerging artist Luna Morgenstern eventually became disillusioned with that way of creativity. And after a few months to decide her next steps, she has now delivered her stunning debut single 'In My Head'.

Lifted from her forthcoming debut EP 'Taking The Blow', ‘In My Head’ is an elegy heightened by COVID-xiety, a self-therapy session triggered by the panic and sudden stillness of the pandemic. Inspired by the likes of SOPHIE, Caroline Polachek, FKA twigs, and Charli XCX, her initial offering sets a bold precedent for what we can expect from her in the future.

Speaking about the new offering, she said, “I wrote this song at the beginning of the first lockdown, I felt trapped and started to reflect on how I dealt with the loss of my mother. It’s about trying to escape yourself and your own thoughts, and at the same time coping with the inability to do so. It expresses a deep wish for a feeling of (temporary) relief.”

While adding about the new video, “When working on the concept for the video to ‘In My Head’, I wanted to portray the struggle of a young woman, lost and avoiding her feelings. This song addresses the denial of my own grief, escaping into nights of excess in order to numb the pain. With the video, I drew on that experience, being emotionally unstable, unintentionally irresponsible and putting myself at risk. It's a trippy night out, blurring the lines between what is real and just in my head.”

Her debut EP 'Taking The Blow' is out on the 8th July, and you can check out the new video for 'In My Head' in the player below.